The solution of the problem is a new canonical url link tag introduced by Google, Yahoo! and Live and tells the search engines which URL it should have for the current page.
Matt Cutts (software engineer at Google) explains the new canonical link tag:
The syntax is pretty simple: An ugly url such as
http://www.example.com/page.html?sid=asdf314159265 can specify in the HEAD part of the document the following:
<link rel="canonical" href="http://example.com/page.html" />
That tells search engines that the preferred location of this url (the "canonical" location, in search engine speak) is http://example.com/page.html instead of
http://www.example.com/page.html?sid=asdf314159265
What can it do for my webshop?
If search engines find the same content on irregular/different URL, the page/content will be marked as "duplicate content". This is a common mistake for a lot of websites which you really want to avoid since you want to have all your pages indexed properly. However, there are some factors that can lead to several URL's for one page.
Our coders wrote a canonical links plugin for ViArtShop. Its free.
You may contact us via Support Center
http://www.viarts.ru/support.php?language_code=en
or support[at]viarts.ru
Best Regards,
ViArts Community